Location Based Services

Unlike the traditional in-person approach, virtual events offer attendees the ability to tailor the experience to their individual schedules and needs.

RIS explores what consumers really want and what retailers need to do to meet those needs as part of a panel discussion with Sprouts Farmers Market.

The 17th Annual Store Experience Study examines a transitional moment when the beauty and strength of stores combines with the efficiency and intelligence of digital technologies to create a convergence that redefines retail.

Brick and mortar must stop wasting physical location data. For too long, physical retailers have relied on outdated tactics to attract shoppers. The real and continued threat of online shopping means that physical players must unlock all data points.

The leading association for the consumer goods industry will now leverage first-party location data to illustrate trends at more than 30 key retailers.

The fight for market share continues to wage on. To emerge victorious retailers need a holistic view of their micro and macro markets ― a view that only geographic analytics can provide.

HBC is beginning to benefit from “bold strategic actions taken throughout 2018,” says CEO Helena Foulkes. Examine four ways HBC is using tech to boost its efforts to enhance the customer experience.

How well retailers can integrate weather data into their supply chains to get the right goods into consumers' hands at the right location is increasingly important. Learn how leading retailers are using all the assets at their disposal by using weather data to optimize their sales.

Download this Trendagram to learn how WiFi analytics can help you tap into a wealth of customer data to reveal clear customer behavior patterns that can supercharge your business.