Mnemonic and code length can help consumers more easily remember short codes than URLs and email addresses. Those advantages also increase the effectiveness and ROI of other marketing and advertising.
Walmart may begin testing a membership program to take on Amazon Prime as soon as this month, begging the question of whether consumers would pay for two very similar offerings.
As retailers clamor to perfect their personalization efforts, Walmart has launched a new concierge shopping service. While an expensive step up from Amazon Prime, members can text nearly any shopping request and Jetblack will deliver them same or next day.
Consumers are changing, do you know enough about Generation Z to keep up with their shopping habits as they become the next big spenders? We talked to the experts to find out how. Target the next wave of shoppers with this list of tech tips
Although the products in your local supermarket are always changing, the basic technology has remained pretty much the same since the invention of the bar code. But disruption is currently underway in the grocery segment, according to findings in a study done by the research firm Carbonview.
At Engage! 2016 Jennifer DiMotta, VP, digital and omnichannel, bluemercury, will discuss how to use analytic insight to segment and engage shoppers with tailored communication delivered through a host of channels.
Download this Retail IQ report and learn the unique and inventive ways retailers are leveraging mobility to redefine the shopping experience and blur the distinction between digital and physical retail.
Its latest solution, TouchMedia, enables retailers to transform their media messaging into rich, interactive conversations using personalized engagement tools.
Download this Roadmap report and discover the hidden pitfalls when deploying an EMV compliant payment solution and how savvy retailers are avoiding them.
More than one-fifth of retailers are investing at least 10% of their IT budgets in raising their analytic IQs. Download this Custom Research to discover how retailers are predicting consumer behaviors to capitalize on the insights.
Ensuring stores stay relevant to both your customers and your bottom line means bringing the speed and personalization of the digital realm into the physical world.
With retailers seeking ways to maximize their enterprise-wide inventory investment, powerful, centralized order management systems are critical to their omnichannel strategy.
Global cosmetics retailer CLARINS faced business and technology hurdles in establishing a branded e-commerce site in mainland China. Download this RIS News case study to discover how Demandware helped CLARINS move the site from RFP to go-live in just six months.
A collection of news, articles and other featured content about Text Messaging.