Loyalty Programs

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Starbucks Continues Digital-First Drive into Personalization, Loyalty-Building, and Global Expansion
Starbucks reaffirmed its commitment to its five-step reinvention plan with a renewed focus on building out digital capabilities, deepening loyalty, boosting personalization, and bolstering its supply chain.

Customer Engagement
Walmart Makes Updates to Membership
Walmart has expanded access to its Walmart+ membership program while introducing new travel-based benefits for members.
GroceryTech
Scaling With Personalization: Kroger’s Jody Kalmbach Keynotes GroceryTech
Jody Kalmbach, Kroger’s group vice president, product experience, had the honor of opening up day two, the main day of the first ever GroceryTech event, and diving into the event's theme: Scaling With Personalization.
Customer Engagement
Petco Leverages Omnichannel Retail Solution for LATAM Stores
The pet care retailer is expanding its presence in Latin America with the implementation of a new omnichannel commerce solution in over 118 stores in Mexico and Chile.
Loyalty Programs
Starbucks Continues Five-Step Reinvention Plan with Focus on Rewards Program, Expanded Delivery Offerings, and Equipment Upgrades
Starbucks is continuing to move forward with its five-step reinvention plan, announced last Fall, with the continued expansion of its delivery offerings, rewards program, and equipment upgrades.
Tech Transformation Videos
Tech Transformation Video: How Yesway Is Redefining Loyalty With Automation
Watch to learn how Yesway is revamping its loyalty program and what it means for the company and its customers.
Tech Transformation Podcasts
Tech Transformation Podcast: Inside Yesway’s New Loyalty Program With Darrin Samaha
Learn how they’re thinking more strategically about loyalty, how they plan to leverage new partnerships and data, and the new ways they're measuring success.
Customer Engagement
Foot Locker Deepens CRM, Loyalty, WFM Investments To Bolster Customer and Employee Experience
Foot Locker is making strides towards improving processes across the enterprise with its “Lace Up” strategic plan, which includes an expanded loyalty program, bolstered CRM capabilities, and a beefed up digital presence.
Inventory Management
Lowe’s ‘Perpetual Productivity Improvement’ Initiative To Result in End-to-End Transformation
Marvin Ellison, president and CEO of Lowe’s, shared details of the company's strategic approach during the company’s recent call with investors.
Mobile Apps
Nike Grows Mobile App Digital Capabilities With Sports Pilot Program
Nike is bolstering its digital efforts via a pilot program by adding new capabilities to its sports apps, Nike Run Club and Nike Training Club.
Big Data
Yesway and Materne Leverage Data to Predict Customer Needs and Deliver End-To-End Personalized Experiences
How can companies better leverage data to deliver personalized consumer experiences? Mark Edmonson, chief marketing officer, Materne North America, and Darrin Samaha, VP of marketing at Yesway, share their thoughts.
Customer Engagement
Best Buy Builds Out Membership Program
Best Buy is rolling out a revamped loyalty program, moving from one free tier to one free and two paid. Get the details.
Point of Sale
Whole Foods Rolls Out Palm-Reading Payment Options at Select Denver Stores
Whole Foods Markets in the greater Denver area will soon be taking contactless payments to another level, offering shoppers the option to purchase groceries with just the palm of their hands. Get the details.

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